Long-Term Care Insurance Buyer Profiles: Implications for CLASS
In this policy brief, demographics and key attitudes that differentiate long-term care insurance buyers from those who do not buy are reviewed. This analysis can help the CLASS Plan inform a more cost-effective targeted marketing strategy, reaching out first to those most receptive to the product.Date Updated: 04/06/2011
There is a great deal of information about individuals who buy long-term care insurance and those who consider it but choose not to buy. Key variables explored in the research focus on how buyers and non-buyers differ in terms of demographics, long-term care knowledge and attitudes, long-term care experiences, decision-making processes, and other factors…
Download the publication for all visuals and complete references.
This policy brief provides background on the historical development of benefit eligibility triggers in the private long-term care insurance market. Understanding how these triggers came into being can provide important information to those charged with implementing the CLASS Plan.
This policy brief provides information about how long-term care insurers implement benefit eligibility triggers in the private insurance market. The way in which companies have operationalized benefit eligibility triggers can inform the development of regulations for the CLASS Plan.
This policy brief provides information on the benefit eligibility assessment process in the private long-term care insurance industry. It focuses on how long-term care insurers use the information in the adjudication process, who is involved in the process, and how activities of daily living and cognition are assessed.